Event Logo Design
Edenred Italia, specialized in employee benefits and corporate welfare services, recently held the first edition of the WelfaRevolution awards at the Triennial of Milan.
Creative Room was entrusted with the creative concept, design and creation of the custom award plaques, the event’s logo and supporting material.
The new logo placed the emphasis on the revolution in the corporate welfare universe. The elegant and basic design, with the introduction of the capital R, is a play on words to express Edenred’s new welfare revolution. The circle broken by the writing represents the strength and dynamism that characterise the corporate welfare plans that Edenred and its clients have been able to interpret in the best way possible.
The award-giving ceremony was attended by celebrities such as Javier Zanetti, invited as guest of honour and Welfare Ambassador 2019.
The event was hosted by Katia Follesa who awarded the winners of the 2019 Award: TIM, Heineken Italia, EY, Gruppo Mastrotto, Brawo and Bofrost who distinguished themselves for the welfare of their collaborators.