LIVE COVERAGE
SOCIAL CONTENT CREATOR
VIDEO
Lenovo


We brought the Formula 1 Canadian Grand Prix to life through a social content strategy designed
to bring fans closer to the action.
Throughout the race weekend, we supported Lenovo with live coverage and content creation, turning the atmosphere of Montréal, the key moments of the Grand Prix, and the brand’s presence into engaging real-time content.
A project designed to highlight Lenovo’s role within Formula 1, telling the story of the innovation and technology that power the sport.



With creativity, speed, and attention to detail, we turned the energy of race weekend into content designed to engage fans both on and off the circuit.