ADVERTISING
DESIGN
PR CAMPAIGN
Motorola
Motorola and Swarovski® merge elegance and technology in a limited edition. The Brilliant Collection reimagines technology, celebrating brilliance in every sense with the radiant shimmer of Swarovski® crystals and the intelligent experiences powered by Motorola devices. We helped Motorola, leverage influencer storytelling to amplify exclusivity and desirability with creative direction that represents perfect harmony of luxury and innovation.
A soft-touch, velvet-finished box was crafted to feel light, refined, and instantly iconic. Opening like a real jewellery case, reveals padded interior designed to hold each element with precision and care. Inside, the Motorola Razr 60 and Moto Buds Loop are treated as rare gems to elevate perceived value and desirability.
A mirror-finish engraved card added a storytelling layer, doubling as a prop for influencer content and enhancing the unboxing moment.
Dove la tecnologia incontra lo scintillio e gli elementi essenziali di tutti i giorni diventano icone della moda.
